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Why We Don’t List Packages
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Why We Don’t List Packages
Flat packages reward shortcuts. SEVOWN builds symbols, systems, and sales engines—each scoped to your goals, constraints, and runway. We quote only after we understand the mission and design the path.
The Path to a Proposal (What Happens Before Numbers)
Phase 1 — Discovery (3 meetings)
- Positioning & Goals: Audience, offer, constraints, success metrics
- Assets & Gaps: Brand state, tech stack, content, compliance
- Funnel & Media Fit: Buyer journey, channels, analytics readiness
Phase 2 — The Sovereign Path (Roadmap Presentation)
- Positioning brief
- Site architecture / funnel schematic
- Media plan & test matrix
- KPI scorecard + 30-day action plan
Outcome: A build-ready roadmap. Then—and only then—we present a proposal with options.
Engagement Models (What We Might Propose)
Strategy Sprint (The Sovereign Path)
Fixed-fee roadmap. Credited to build if you proceed within 30 days.
Project Build
- Studio: Brand/creative systems
- Works: Website/landing + integrations
- Performance: Launch campaign + CRO
Retainers
- Studio Retainer: Creative requests & ad creative
- Works Retainer: Maintenance, iterations, hosting/care
- Performance Retainer: Media buying, testing, weekly dashboards (base + % of ad spend)
What A Proposal Includes (No Surprises)
- Clear deliverables & acceptance criteria
- Timeline with milestones
- Team composition & meeting cadence
- Analytics plan (UTMs, dashboards, reporting)
- Risk notes & assumptions (what could block speed)
- Commercials: fees, payment schedule, and terms
Expectation
You’ll see options and tradeoffs, not a black box. We scope for impact and speed.
Terms You Can Expect (Transparent by Default)
- Deposit: 40–50% to schedule; balance by milestones
- Media Fees (if applicable): Base + % of ad spend; ad spend billed to client cards
- IP Ownership: You own brand files, code we build for you, and ad accounts upon full payment
- Care Plans: Optional monthly for updates, backups, and minor enhancements
- Pauses: One 30-day pause permitted per project with written notice
- Compliance: A2P SMS, DMARC/SPF, consent-first list growth; we do lead generation via paid media, not list brokering
What It Usually Takes (Expectation Setters—not quotes)
Brand & Visual System
Scope varies by depth (identity → full system).
Conversion-Ready Website
Depends on pages, states, and integrations.
Launch Campaign
Depends on channels, creative volume, and test plan.
We’ll align budget to KPIs and runway during Discovery.
ROI & Reporting (How We Prove It)
- KPI scoreboard agreed up front
- Weekly dashboard and notes (Performance retainers)
- Monthly review & next test plan
- Attribution: UTM governance, GA4 setup, call tracking if needed
Transparency
Accounts stay in your name. We operate with clean data, clean governance, and measurable outcomes.